PubCamp - The Web 2.0 Media Day

Speaker and panelist information

These are just some of the people who will be involved in Sydney and Melbourne PubCamps.

Kathy Bail
Kathy is one of Australia's most respected and experienced editors and journalists. She is currently Editor of The Australian Financial Review Magazine at Fairfax. She was previously Editor of The Bulletin, and before that was the Editor of HQ magazine, both for ACP, and the Australian edition of Rolling Stone. She has been a board member of Melbourne University Publishing, and she is also the editor of the book DIY Feminism, a collection of stories and commentary by Australian women. Past speaking engagements have included delivering the Pamela Denoon Lecture -- Log on or drop out: Women in a wired world.

Matt Bateman
Managing Director, Viva9 Pty Ltd. Matt started working at Viva9 two years ago as COO, in charge of day-to-day operations. A member of the BlueFreeway Group of companies, Viva9 is an Australian-built and run affiliate and performance marketing company with offices in Sydney, Melbourne and San Francisco. Matt has worked in media and advertising with a particular interest in Internet Media since 1993. Matt worked at ACP for 6 years, latterly as New Media Manager, responsible for online and interactive activities, until 2000. He has also worked as Client Services Director at OneDigital and as Head of Entertainment Sales at Yahoo Australia NZ, managing sales for two key integrated properties - The Big Brother and Australian Idol websites. Prior to joining Viva9, Matt was Managing Director at Freestyle Media, a full-service interactive agency.

Jackie Blondell
Jackie Blondell is editorial director of Hardie Grant Magazines, a custom publishing house, with offices in Sydney and Melbourne. She has worked for seven years on the CPA Australia account, one of the country's largest custom publishing accounts. The account involves both print and digital media. Hardie Grant is a privately owned company, that in ten years has managed to attract the best in their fields in design, writing and editing, advertising sales and publishing, as well as an impressive list of clients and publications. Hardie Grant publishes a broad range of magazines but also books, newsletters, directories, annual reports, and catalogues - in print and online, on subjects ranging from business and finance to fashion and parenting. Our clients include many of Australia's leading professional associations such as CPA Australia and The Australian HR Institute; blue-chip companies including Coles, CSR and Mercedes; and tourism organisations including Tourism Victoria and Parks Victoria.

Nicky Bromberg
Nicky is Publishing Director for Hardie Grant Magazines. Hardie Grant Magazines is one of Australia's leading independent publishers, specialising in custom publishing. It is a privately owned company, that in ten years has managed to attract the best in their fields in design, writing and editing, advertising sales and publishing, as well as an impressive list of clients and publications. Hardie Grant publishes a broad range of magazines but also books, newsletters, directories, annual reports, and catalogues - in print and online, on subjects ranging from business and finance to fashion and parenting. Clients include many of Australia's leading professional associations such as CPA Australia and The Australian HR Institute; blue-chip companies including Coles, CSR and Mercedes; and tourism organisations including Tourism Victoria and Parks Victoria.

Janine Cahill
Janine Cahill is a strategy and futures consultant with expertise in experiential leadership programs and innovative forms of learning. Her company Future Journeys develops Leadership, Futures and Innovation learning programs, futures events and games. She collaborates on projects in the innovation space where futures, business, art and technology converge. Janine is a Sydney-based innovation and foresight consultant with special expertise in developing experiential Innovation Leadership programs and working with deep forms of learning. She has worked in strategy, innovation, organisational change and leadership since 1988.

Kate Carruthers
Kate Carruthers is an expert and forecaster in online collaboration, social media, digital integration, unified communication, email and search marketing. She is the principal of Digital Business Group which specialises in providing organisations with innovative and leading edge digital strategic planning and solutions. Kate is also a Lecturer in Accounting Information Systems at Macquarie University. Kate is requested by leading organisations such as AMP, GE and Westfield to develop and implement their corporate web and e-commerce solutions. Kate helps enterprises with innovation around the use of technology as a business application, and expertly marries technology, marketing and business development. She develops strategic digital marketing strategy and tactics that drive profitability, and trains teams in the use of web technology including web 2.0, social media, and social networking. In her presentations, Kate offers first hand experience in the role of web 2.0 technologies at enterprise level; the challenges, risks and power these technologies have in assisting with internal and external communication. She is deeply involved with open source and web 2.0 online communities. As a technology forecaster she is active in monitoring and tracking developments in web 2.0, enterprise 2.0, social media, and online collaboration.

Stuart Clarke
Stuart is editor of beta media site homepageDAILY, not his first experience with internet start-ups as he was also editor of the ill-fated Macquarie Bank funded Kgrind in 2000. Prior to that he spent several years as the Games Editor at the Sydney Morning Herald, becoming the first at Fairfax to produce weekly web video content. Back in the dawn of the internet he launched gaming site Hyperactive which won the first AIMIA Australian Website of the Year in 1995. He’s also launched several magazines as editor, managing editor and publisher including Hyper, PC Powerplay, Ministry, Mania and Official PlayStation, writing for many more including Nett, Rolling Stone, APC and PC World.

Bronwen Clune
Bronwen Clune is the founder and CEO of Norg Media, an online news company dedicated to creating people-powered news sites. Before founding Norg Media, Bronwen worked as a print journalist at The West Australian and later freelanced for a number of Australian newspapers. She is now a proud citizen journalist, podcaster and blogger.

Stephen Collins
Stephen Collins is the Founder and Chief Troublemaker at acidlabs. Recognised as one of Australia's leading proponents of participatory culture, Web 2.0, Enterprise 2.0 and social networking, he is a driven by a need to help people and organisations effect change in their capacity to retain, distribute and share knowledge. He has extensive consulting experience for a diverse client base across government and private enterprise and has expertise in social media and networking, knowledge management, web strategy, information architecture and user experience. He is a member of the Social Media Collective, a diverse group of bloggers, consultants, investors, journalists and analysts who represent the Web’s best thinking on social media, marketing and Web 2.0.

Oliver Freeman
Oliver Freeman is a managing director of the Neville Freeman Agency which he co-founded with Richard Neville in 2002. In 2003 he was appointed Adjunct Professor in the Faculty of Business at the University of Technology in Sydney and re-appointed in 2007. Oliver is a futurist with a special interest in scenario planning and strategy and has pioneered the uptake of scenario planning in Australia. He is also an internet entrepreneur – co-founding www.ebooks.com in 1998; Leagle Inc in 2005 and www.homepagedaily in 2006. He is also a career publisher, a profession he entered in 1967. His publishing career has focused on the law, business and professional topics – with the occasional foray into the arts. Oliver has an MA from the University of Oxford and an MA from the University of Essex. He is past chairman of Publish Australia, the Copyright Agency Limited, Viscopy and Australia’s leading independent academic publisher, UNSW Press. He served as a director of The Australian Business Foundation from 2002-2008. He is past Vice President of the Australian Publishers Association. He has a lifelong interest in the visual arts (his parents were painters) and is interested in the nexus between the arts and business.

Ben Gerholt
President, Consumer & SMB Division, IDG Communications Australia. Ben is responsible for publishing the media Web sites GoodGearGuide (http://www.goodgearguide.com.au) and PC World (http://www.pcworld.com.au).
He has been involved in both print and online publishing since the early 90s at ACP and with his current employer IDG Communications.
Over the last 6 years he has transitioned PC World from a print magazine with a Web site, to an online-only publication. In 2005 he launched the Web-only GoodGearGuide and has since nurtured it from start-up to a successful and highly visited site. He has been intimately involved in all aspects on online media including developing and managing client relationships, forming and running development teams, and editorial operations.

Mark Jones
Mark Jones is a digital media strategist, technology and business journalist, speaker, commentator, blogger and podcaster. He has worked in the media and technology industry for more than a decade.
Mark is the former IT Editor of The Australian Financial Review, a national daily newspaper owned by Fairfax Media. While at the AFR he also held the role of managing editor, MIS Magazine. His journalism career includes a three year posting at InfoWorld Magazine in San Francisco from 2000 to 2003 where he was Executive News Editor, and interviewed industry leaders including Microsoft CEO Steve Ballmer; Sun Microsystems CEO Scott McNealy; Sun Microsystems President Jonathan Schwartz; Dell founder and CEO Michael Dell; and Salesforce.com founder and CEO Marc Benioff. Mark produces a weekly business technology podcast for MISaustralia.com called The Scoop and records video interviews with Australian and global business leaders for The Australian Financial Review. Since launching Filtered Media in April 2007, Mark has helped some of Australia's biggest companies develop digital media strategies. He also speaks regularly at industry events.

Tony Kenna
An experienced and senior media sales executive, Tony has held senior positions at Austereo, MCN, (Foxtel) and Legion Interactive. Tony brings a vast array of sales management skill to Abundant Media and has demonstrated in his previous roles an innate ability to motivate sales teams to achieve at a continual high standard. Tony resides in Sydney and is married with 2 children.

Ian Lyons
Communications Director, pureprofile. Ian Lyons has been called a Digital Raconteur, deeply passionate about the using technology to make our lives more interesting, connected and human. With over 20 years international experience with the big boys - Australia Post, TAFE NSW, MARS (Europe and Russia) through to LA startup Line56 Media, Ian now spends his days evangelising participation marketing with pureprofile and his nights trying to extract cash from cool at The Cool Hunter.

Tim Noonan
Tim is the principal of Tim Noonan Consulting, a company committed to excellence in accessibility and usability of technology and information. For the last 25 years, Tim has been using, developing, researching and reporting on emerging technologies, and how they (positively and negatively) impact people - with disabilities. Tim is also a conference and after-dinner speaker, covering topics from vocal authenticity through to emerging technologies and user Interface Design.

David O'Sullivan
David is the owner and publisher at Media Publishing, an independent company that publishes Photo Review Australia magazine, www.photoreview.com.au, and the Photo Review Pocket Guides. He is also the inhouse customer evangelist and a commercial director at itechne. David has also held senior media executive roles in sales, marketing and publishing at ACP.

Tim Trumper
Tim Trumper is Commercial Director of PBL Media, Australia’s leading media company, encompassing Nine Network Australia, ACP Magazines, Ticketek, Acer Arena, NBN Television. PBL Media holds a 50% interest in ninemsn, as well a major share holding in Carsales, Mathletics and Australian News Channel (Sky News). From 2002-2006, Tim served as CEO of Time Warner’s Australian publishing arm and was twice voted Chairman of the Magazine Publishers of Australia. Tim holds an MBA from the University of New England, with a major in entrepreneurship. He has extensive media, publishing, broadcasting and internet experience and has been involved with the online new media sector since 1993 and the launch of one of Australia’s earliest online properties, Australian Multimedia. In 2000, Tim co-founded his own internet start-up enterprise. This business was backed by Macquarie Bank, and went on to become a listed Australian company.

Luke Waldren
Prior to starting Abundant Media with his brother Paul, Luke was the Managing Director of Australia’s only publicly listed advertising agency – Singleton Ogilvy & Mather Melbourne (part of STW). After 18 years in the advertising industry Luke has extensive experience managing FMCG, Retail, Automotive, Hotels, Gaming, Department Store, Insurance and Publishing advertising accounts. Luke commenced his career at J Walter Thompson (JWT) working both in Australia and the USA. He then moved to Foote Cone and Belding as Director of Client Services where he helped take the agency from a staff of 8 to 40 in 2 years. Luke is also a member of the CEO Institute Victorian Chapter – MCEOI and board member of The Sunrise Foundation.

Richard Walsh
Richard Walsh is a media consultant and a mediator/facilitator. He is Consultant Publisher at Allen & Unwin, and a consultant to the NSW Department of Health; he lectures in publishing at the Macleay College; his occasional journalism appears mainly in the Sydney Morning Herald and Australian Financial Review. He was co-editor of OZ, and later founded the weekly newspaper that became Nation Review. From 1972-86 he was Managing Director & Publisher at Angus & Robertson; from 1986-99 he headed Australian Consolidated Press. Over the years he has been a founding member of the Literature Board of the Australia Council, a member of the National Advisory Council of the Australian Broadcasting Corporation, chairman of the Nimrod Theatre, a member of the NSW State Library Council, a trustee of the Australian Museum, president of the Australian Book Publishers Association, a director of the Sydney Theatre Company, chairman of the National Commission for UNESCO and a director of the public companies, PBL, Cinema Plus, HWW and Text Media. Richard has written for television and for the theatre; he has contributed to many books and compiled six volumes, the most recent being Ferretabilia (UQP, 1994), Executive Material (A&U, 2004) and Great Australian Eulogies (2008).

Jed White
Jed White is an entrepreneur, software developer and writer with a passion for the future of media. He is the founder and CEO of itechne, a company started in Australia to make media easier for everyday people. As a school kid in the late 70s he fell head first into the dual roles of geek and media junkie and never looked back. He launched his first software company at the age of twelve, and progressed from editing school and university papers through to running Asia-Pacific's top computer magazine, as Editor-in-Chief of APC - the fastest growing magazine in the country at the time - and was Publishing Director for the technology publishing group at ACP, becoming an early pioneer in the Internet and digital media. He believes software's too hard and media too closed.

Joanne White
Jo White teaches News Journalism in South West Sydney’s nine colleges of TAFE NSW. She is based at Granville campus where she also teaches Marketing, Event Management, Advertising, Business and Public Relations. Prior to her work in adult education, Jo has been the Asia-Pacific Public and Media Relations Manager for Cognos and Ardent Software, and in consultancy with clients including Vodafone, SunSoft, IBM Australia and Creative Pacific. Jo began her career in publishing, spending over a decade at Australian Consolidated Press on Australian Personal Computer and PC Week; was founding editor of GAMESTAR Magazine, and deputy editor of PC User. She has lobbyed and been a media spokesperson for the Maternity Coalition, and a community representative on the Camden/Campbelltown Hospital Board. Jo is undertaking a 2-year appointment to the School of Journalism and Mass Communication at the University of Colorado at Boulder, where she will undertake research in Mass Communication and perform as a TA lecturing undergrad students in Journalism and Advertising. She is active online as @mediamum, and still reads her two local newspapers.

Alison Young
Alison is a relatively new face in social media but she has long shared her passion for technology with others. She writes a technology focussed blog (http://alison-young.com) where post topics range from upcoming event notification, website and service reviews to personal experiences with using social media. She has previously presented research on individuals and open source acceptance in addition to social media topics at conferences and BarCamp events. A believer in 'technology for people's sake' Alison's background includes Linux, open source software and organisational change resulting from information systems integration.